by James Ashton
There are many types of CEOs. But in a post-pandemic world, those who connect with their staff on a personal level will thrive.
Talk to some CEOs, and it becomes clear that lockdowns imposed by COVID-19 tore down barriers between them and their workforce. One leader I know was taken aback by the response he got for a casual reference to “all 8,000 of us” in an all-hands Zoom call. Isolated staff clung to what they saw as a significant moment of togetherness, and emailed him their heartfelt thanks.
Other CEOs acknowledge the fresh divides that were erected and still need to be navigated. In an interview, Amanda Blanc, CEO of London-based insurance and savings group Aviva, highlighted the challenge of remote leadership, including presenting over “video walls.” “If you were an introvert, it would be a very difficult thing to do,” she told the Sunday Times of London.
The ambition to preserve the status quo, though, drove some CEOs to behave as normal, including Yves Perrier of French asset manager Amundi, who went to his Paris office every day of lockdown. I suspect it was just as comforting for him as it was intended to be for his staff. But others took this idea to extreme lengths, such as a CEO who filmed his Christmas message last year standing at a lectern in an empty lecture hall.